Brands I work with
For Nature-based Solutions and nature tech, responsible travel, and creative and consulting founders doing real work that deserves real visibility.
Ethical Brand Marketing works with Nature-based Solutions (NbS) and nature tech leaders, responsible travel brands, and creative and consulting founders whose work doesn’t harm nature or people. Jessica Lohmann, a strategist and fractional CMO, helps nature-led brands ready to invest in marketing get found by AI assistants and chosen by the right clients and funders.
Nature-based Solutions (NbS) and nature tech leaders
Founders and directors running reforestation, ecosystem restoration, rewilding, marine conservation, and regenerative agriculture initiatives, plus nature tech teams building monitoring, measurement, and biodiversity or carbon data platforms.
You need clear impact communication, funder-ready messaging, and positioning that translates ecological outcomes and technical proof into language funders actually respond to.
Responsible travel brands
Community-led operators, conservation-focused tourism companies, DMCs, and responsible travel teams. You’re working to increase aligned bookings without overselling destinations or extracting from local communities. Your marketing should reflect that.
Creative and consulting founders
Creative founders (designers, copywriters, filmmakers, translators), sustainability consultants, and mission-driven business owners in the eco-conscious space. Some are in their first few years, with a solid idea but still figuring out who they serve and what to charge. Others have been at it for a while, with clear offers and stable revenue, ready to grow strategically without losing the values that got them here.